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Work Required
A great project to develop a sub brand and associated material to sit under the Welcome to Yorkshire banner.
Our Strategy
Raise the awareness of the beautiful gardens of Yorkshire to a new audience through a mixed media approach to include dedicated website, PR events including the Chelsea flower show and more traditional media.
Case Study
This was brilliant and the Ark are ace.
Author Experience
Project Overview
The brief
To design a sub-brand to be used across a wide range of marketing materials that would encourage people to visit the various gardens across the Yorkshire region.
What we did
Sub-brand
Website
Gardens guide
Magazine
Calendar
Booking form
Media pack
Flyers
Project duration
6 weeks
2 weeks research and visualising the sub-brand
3 weeks designing the marketing collateral
1 week printing and distributing