MyLondon chooses The Ark Marketing and Media for its advertising campaign

The all new News App from REACH PLC aimed at keeping Londoners up to date with hourly bulletins of news, views and entertainment.

Targeting commuters on the move, going about their daily business they are in the mood to receive useful information on their surroundings and their city!

A mix of Underground tube car panels and bus interiors, combined with multiple designs targeting differing demographics, reinforced with a heavy-weight bus-side campaign.

See the campaign in action here...

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